Gurman: No Hardware at WWDC, Next Apple TV No Longer Coming Soon - MacRumors
Skip to Content

Gurman: No Hardware at WWDC, Next Apple TV No Longer Coming Soon

Bloomberg's Mark Gurman does not expect Apple to announce any new hardware during its WWDC 2024 keynote on June 10.

apple tv 4k yellow bg feature
"There's no hardware slated to be announced at WWDC, unless Apple unexpectedly previews a new device launching later (to be clear: I don't expect that)," said Gurman, in his Power On newsletter today.

Notably, Gurman now says a new Apple TV model "isn't imminent," despite previously reporting that Apple was aiming to release a new Apple TV in the first half of 2024. The current Apple TV was introduced in October 2022.

Here is when the previous five Apple TV models were announced:

  • Third-generation Apple TV 4K: October 2022
  • Second-generation Apple TV 4K: April 2021
  • First-generation Apple TV 4K: September 2017
  • Apple TV HD: September 2015
  • Third-generation Apple TV: March 2012

The next Apple TV is rumored to feature a faster processor than the current A15 Bionic chip, and even lower pricing. Apple analyst Ming-Chi Kuo suggested that the next Apple TV could have a $99 starting price in the U.S., down from $129 currently.

No major design changes have been rumored for the next Apple TV specifically, but Gurman said Apple has considered adding a built-in camera to a future model. tvOS 17 added a FaceTime app to the Apple TV, allowing for users to have video calls on the TV, but this currently requires using the rear camera on a connected iPhone or iPad.

Popular Stories

iphone duo feature

Mark Gurman: Apple Made 'Major Mistake' With iPhone Duo Pre-Orders

Sunday October 18, 2026 7:33 am PDT by
Despite knowing that the iPhone Duo would face "severe supply constraints" due to manufacturing challenges, Apple chose to begin iPhone Duo pre-orders on Friday instead of waiting until it had more inventory ready, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he called this decision a "major mistake." "Let me cut to the chase: Apple made a major mistake here," he...
Black Apple Event Logo

Apple Now Inviting Media to October 28 'Launch Experience'

Thursday October 15, 2026 4:13 am PDT by
Apple has begun inviting selected members of the media to a product launch experience in Los Angeles on Wednesday, October 28, according to Bloomberg's Mark Gurman. In a post on X, Gurman described the gathering as an "all-day product launch experience" for touchscreen MacBooks, a new iPad mini, and Macs equipped with M6 chips. Gurman previously reported that Apple would introduce the...
Apple Event Logo

Apple Event Reportedly Planned for October 13

Sunday October 4, 2026 5:07 pm PDT by
Last week, Bloomberg's Mark Gurman reported that Apple plans to unveil an all-new smart home hub, a new HomePod mini, and a new Apple TV 4K on Tuesday, October 13. In his Power On newsletter today, Gurman specified that "Apple is planning to hold an event" that...

Top Rated Comments

abatabia Avatar
32 months ago
As I keep saying and feeling, software needs work, hardware does not
Score: 42 Votes (Like | Disagree)
32 months ago
It seems he has all his bases covered.
Score: 42 Votes (Like | Disagree)
turbineseaplane Avatar
32 months ago
Bummer
There goes my outside hope for the iPad Mini 7, some M4 MacBooks or an updated Apple TV

Sounds like a entire presentation about "AI stuff coming later this year"
👎

Major "meh" for me

So many product lines are just in really weird spots of "not much has happened in a long time"
Apple seems to have really screwed the pooch with Car & VR headset distractions and now trying to throw an AI hail mary
Score: 37 Votes (Like | Disagree)
32 months ago
Hardware isn’t Apple’s problem, it’s software. Most of their devices have processors that are more than enough to last many years but the software is lackluster. The iPad is a prime example…all that hardware power but nothing on the software side to take advantage of it.
Score: 35 Votes (Like | Disagree)
Crow_Servo Avatar
32 months ago
IMO, WWDC should be just about software. As fun as it is for Apple to announce hardware, it feels weird to me when they do it at this software event.

Plus, I never expected the Apple TV to be refreshed at this time. That rumor didn’t make sense to me, since I’d anticipate an A18 or A19 chip in the next Apple TV, depending on when it is released.
Score: 27 Votes (Like | Disagree)
32 months ago
at this point Gurman is 100% right
Score: 23 Votes (Like | Disagree)
Latest Stories
Apple Reveals New iPad Mini's Battery Capacity
Apple Reveals New iPad Mini's Battery Capacity
38 minutes ago
Top Stories: Apple's Big MacBook Pro, iPad mini and iMac Updates
Top Stories: Apple's Big MacBook Pro, iPad mini and iMac Updates
2 hours ago
'Pluribus' Season 2 Reportedly Starts Production Today
'Pluribus' Season 2 Reportedly Starts Production Today
8 hours ago
iPhone 18 Pro Sales Surge in China, Offsetting Decline in U.S. and Japan
iPhone 18 Pro Sales Surge in China, Offsetting Decline in U.S. and Japan
9 hours ago
HomeView Software 27.2: Wallpapers, Control Center, and More
HomeView Software 27.2: Wallpapers, Control Center, and More
16 hours ago
Apple Alerts Stores to iPhone Duo's Display Cracking Issue
Apple Alerts Stores to iPhone Duo's Display Cracking Issue
17 hours ago
iOS 27.3 Will Enable These Apple Intelligence Features in China
iOS 27.3 Will Enable These Apple Intelligence Features in China
17 hours ago
Apple Says iOS 27.3 Beta Coming Next Week
Apple Says iOS 27.3 Beta Coming Next Week
17 hours ago
Apple's Flash Storage Suppliers Are Finally 'Getting Their Revenge'
Apple's Flash Storage Suppliers Are Finally 'Getting Their Revenge'
19 hours ago
14 New Things Your iPhone Can Do in iOS 27.2
14 New Things Your iPhone Can Do in iOS 27.2
19 hours ago
iPhone Duo Review: One Week Later
iPhone Duo Review: One Week Later
20 hours ago
Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign
Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign
22 hours ago
The MacRumors Show: OLED MacBook Pro, iPad Mini 8, and More
The MacRumors Show: OLED MacBook Pro, iPad Mini 8, and More
22 hours ago
MacBook Pro With Touch Display: 15 More Details Revealed
MacBook Pro With Touch Display: 15 More Details Revealed
22 hours ago
Russia Places Apple on State Surveillance Registry
Russia Places Apple on State Surveillance Registry
1 day ago
Halloween Weekend Brings Discounts on Apple Accessories and Pre-Orders
Halloween Weekend Brings Discounts on Apple Accessories and Pre-Orders
1 day ago
Apple Has Released More Than 25 New Products in the Past Two Months
Apple Has Released More Than 25 New Products in the Past Two Months
1 day ago
Local Code Launches as Free, Private AI Assistant Tool for Mac
Local Code Launches as Free, Private AI Assistant Tool for Mac
1 day ago
Apple Acquires Ascend.io
Apple Acquires Ascend.io
1 day ago
HomePod Mini 2 Launches Today: All the New Features
HomePod Mini 2 Launches Today: All the New Features
1 day ago
AirTag 2 4-Pack Drops to New Low Price of $69.99
AirTag 2 4-Pack Drops to New Low Price of $69.99
1 day ago
Rian Johnson's iPhone Camera App Goes Viral
Rian Johnson's iPhone Camera App Goes Viral
1 day ago
Where Did All the iPhone Duos Go? Mostly to Apple's Stores
Where Did All the iPhone Duos Go? Mostly to Apple's Stores
1 day ago
Apple's Touchscreen MacBook Pro Could Ship 1.5M Units in 2027
Apple's Touchscreen MacBook Pro Could Ship 1.5M Units in 2027
1 day ago
New Apple TV 4K and iPad Mini: RAM Amounts Revealed
New Apple TV 4K and iPad Mini: RAM Amounts Revealed
2 days ago
Apple Executive Comments on New iPad Mini Lacking 120Hz Display
Apple Executive Comments on New iPad Mini Lacking 120Hz Display
2 days ago
Here's a Hands-On Look at HomePod Mini 2's New Two-Tone Colors
Here's a Hands-On Look at HomePod Mini 2's New Two-Tone Colors
2 days ago
Apple Lowers App Store Fees in Taiwan Starting October 31
Apple Lowers App Store Fees in Taiwan Starting October 31
2 days ago
HomeView Pre-Order Returns to $289.99 on Amazon
HomeView Pre-Order Returns to $289.99 on Amazon
2 days ago
Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea
Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea
2 days ago